date:Mar 19, 2014
British grocer J Sainsbury's nine-year run of quarterly sales growth came to an end on Tuesday, underlining the pressure on the industry as a battle over prices intensifies in a fragile economic recovery.
Britain's grocery market is growing at its slowest rate since 2005 due to falling food price inflation and as subdued wages growth keeps consumer spending in check.
The big four grocers - market leader Tesco, Wal-Mart's Asda, Sainsbury's and Wm Morrison - are all being outpaced by sales growt