date:Mar 18, 2014
system. In exchange for eliminating the super-premium coffee exclusivity terms of the existing agreement Starbucks will receive improved business terms, including significantly expanded Starbucks K-Cup pack and variety types.
Starbucks Coffee Company group president, China and Asia Pacific, Channel Development and Emerging Brands John Culver said, This amendment advances Starbucks commitment to strengthening its global leadership position in the nearly $8 billion premium single cup coffee cat