date:Mar 18, 2014
per cent. A2 Corporation said it continued to be a leader in marketing activities within the milk market in Australia.
These activities together with public relations, health care professional engagement and social media activity continued to build awareness in the A2 proposition and the brand. The Company estimated the market share of a2 brand fresh milk to approximate 8 per cent by value in the grocery channel (latest quarter Coles, Woolworths scan) in December 2013.
Growth in volume and con