date:Mar 18, 2014
second quarter. The objective had been to build consumer trial and rate of sale in key grocery accounts to support existing ranging and justify more substantial distribution over time.
During the half the business achieved increased distribution within the Tesco chain, achieved growth through the online Ocado business and grew rate of sale faster than at any time since launch. In addition, the Companys objective to focus on building distribution in the south east of England was progressed with