date:Mar 18, 2014
willing to consider eating at Subway was much higher than those who actually visit the chain, with 52 per cent of fast food consumers considering it, but only 29 per cent purchasing. McDonalds led on conversion, with 42 per cent considering the fast food chain and 39 per cent purchasing.
Takeaway more popular at fast food chains
While 81 per cent of Australians will eat out at least once a month, more than half of those eating out will visit fast food chains or Quick Service Restaurants (QSRs)