date:Jul 13, 2012
million), while May exports to Mexico were flat.
USMEF has reached agreements with several major supermarket chains in Mexico totaling more than 500 outlets to help USMEF promote pork through advertising and point-of-sale materials and to collect important sales data for evaluating the effectiveness of the campaign, said Philip Seng, USMEF president and CEO. Per capita pork consumption in Mexico is only about 25 pounds per year, compared to 47 pounds in the United States. So we feel there is