date:Mar 17, 2014
ion in West Yorkshire, U.K.
While discounters such as Aldi dont have merchandising cases full of fresh fish fillets, they do offer many pre-packaged fresh seafood items. Plus, they compete with top retailers such as Tesco and Sainsburys by offering their frozen seafood range at a significantly lower price. For example, Aldi is currently selling a 10-pack of Northern Catch frozen fish fingers for GBP 1.19 (USD 1.99, EUR 1.43) per package.
Supermarkets that are losing market share are those that