Schwan pushing Edwards pie brand west
date:Mar 13, 2014
year the company will be a introducing New York Style Cheesecake variety.

This is a flavor we have offered in our Singles line for a long time, Mr. Wiersum said.

Looking ahead, Mr. Wiersum sees several opportunities in the category, ranging from ethnic flavors to retail expansion beyond traditional supermarkets and mass merchandisers.

This is an exciting category and it is an exciting time for the Edwards brand, he said. As we grow this business we will also focus on new areas of opportunity
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