date:Mar 10, 2014
The milk pricing war in the UK escalated even further today as Morrisons made the decision to slash the price of a pint to just 24p.
On Monday, Tesco fired the first shots of the supermarket skirmish by reducing the price of a four pint bottle by 39p, matching Asda's long standing price of 1.
Sainsbury's and the Co-op then followed suit on Wednesday.
Then this morning came an announcement from Morrisons, who previously sold two litters for 97p, that they are to cut the price of its own-brand