date:Mar 06, 2014
n, an increase of 0.2 per cent on the previous year, impacted by the previously advised transformation of BIG W and differences in the timing of the BIG W annual Toy Sale relative to the reporting date. Trading conditions continued to be challenging with strong competition, ongoing price deflation (estimated to be 4.1 per cent for the half) and increased promotional activity, leading to a disappointing profit result for the half.
Excluding the timing impact of the Toy Sale, sales growth was app