date:Mar 03, 2014
in sales.
Biocoop's market share has increased to 13% of French organic consumption. This is notably due to large retailers dropping 2 points to 57% of the market.
Growth of the organic market is confirmed by Xerfi who estimate its total for 2013 at 4.1 billion. A trend that analysts believe will continue with a 4.5% growth in 2014, and even 6% in 2015.
However Biocoop did lose 5 retail outlets in 2013, notably to Naturalia.
Biocoop President, Claude Gruffat, reminds us that most of the