date:Feb 28, 2014
odaStream said it wont change its machines to copy Keurig Colds attributes. For example, SodaStream machines use CO2 refills for carbonation, while Keurig Cold machines will not, offering a potentially compelling benefit for consumers. However, SodaStreams CO2 canisters provide an attractive advantage for retailers, Mr. Birnbaum noted. The products increase store traffic and require little shelf space.
Our model is well embraced by both retailers and consumers, he said. It provides a fantastic