Food Ingredients Initiative Building Market for U.S.
date:Feb 24, 2014
Over the past three years, ATO/Beijing has targeted Chinas fast-growing processed food sector as a market for U.S. food ingredients. The underlying strategy is simple. Food manufacturing is a growing industry, as Chinese consumers demand increasing quantities of processed and time-saving foods. The Chinese industry has transformed over the past decade from one dominated by small-scale producers of generic products, to massive, nationwide brands with an incentive to innovate and a reputation to
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