McCormick provides update on growth strategies
date:Feb 21, 2014
or flavor is being driven in part by younger consumers who have a greater interest in cooking and discovering new flavors, as well as mature adults who are using spices and herbs as a replacement for sugar, salt and fat. McCormick is expanding its geographic presence in emerging markets where rising incomes have consumers purchasing branded packaged spices and seasonings rather than as a bulk ingredient. McCormick is investing in brand marketing, innovation and acquisitions to grow sales. Produc
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