SuperValu on course to replace Tesco as Ireland's largest retailer
date:Feb 19, 2014
nce is key, after the name changeover from Superquinn.

That name change has given SuperValu a credible presence in the Dublin market for the first time ever.

Its traditional strength has typically been outside the capital.

Last week, SuperValu managing director Martin Kelleher said that he would be pleased to see an Irish company become the grocery retailer of choice in the market.

Overall grocery spend in the latest period eased, according to Kantar.

The fall in vegetable prices is still a
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