German grocers push upmarket in cut-throat retail race
date:Feb 18, 2014
rkets are trying to exploit that with a nameless range of low price own-brand products like toilet paper and pasta.

Despite a recovery in consumer sentiment, Germany's underlying demographic trends - an ageing population and low birthrate - are not exactly attractive to retail investors. That also helps explain why discounters may have lost ground. Pensioners have less need to do big bulk buys at discounters than cash-strapped families with young children.
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