date:Feb 08, 2014
making and so-called water enhancers, such as Kraft Foods Group's Mio brand. They are unlikely to let a rival get too far out in front, analysts said.
It's tit-for-tat with Coke and Pepsi, said Bevmark Consulting Chief Executive Officer Tom Pirko.
Pepsi last year shot down rumors that it had approached Israel-based SodaStream with a $2 billion buyout offer.
Pepsi declined to comment for this story and Dr Pepper Snapple did not respond to requests for comment.
SodaStream said in an email tha