Starbucks’ earnings rise through on-line traffic growth
date:Jan 27, 2014
ks processed more than 40 million new Starbucks card activations, valued at more than $610 million, in the first quarter in the United States and Canada alone, he said. Almost 10 million customers use the companys mobile payment app, he said.

In the first quarter ended Dec. 29, 2013, Starbucks reported net earnings of $540.7 million, or 71c per share, which compared with $432.2 million, or 57c per share, in the first quarter of the previous year. Net revenues increased 12% to $4,239.6 million,
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