Managing mass and premium ends at once is our challenge: Nestle
date:Jan 14, 2014
Gold or our Alpino chocolates. You can argue that we can have more premium noodle offering than vegetable atta noodles and that is something we should look at. There is opportunity in bringing out our top-end coffee solution Dolce Gusto, which offers shop experience of coffee at home, something we are definitely looking at.

We have to continue to be a mass market player at the same time we have to also play a different game at the premium end. Our biggest challenge is to create an organisation
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