Managing mass and premium ends at once is our challenge: Nestle
date:Jan 14, 2014
se in their vegetables or daals and is fortified with iron and vitamins, and its doing well. One of the fastest growing products for us in noodles is the whole wheat Atta Maggie noodles. We are looking to transform the company to be almost 100 per cent in areas where we can demonstrate positive focus on health and wellness.

Are you looking at entering the pet food segment?

We have to be in that space. We have to figure out whats the best way to enter that space.

Nestles premium products haven
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