date:Jan 14, 2014
Swiss food and beverage company Nestle believes it has to continue to be a mass market player in India, while focusing on tapping into the opportunity offered by the growing affluence of the urban consumer and the trend towards premium products. Nandu Nandkishore, Executive Vice-President, Nestle S.A., and Zone Director for Asia, Oceania, Africa and the Middle East, talked to Business Line about how India is missing out on a huge export opportunity in food. Edited excerpts:
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