date:Jan 07, 2014
Supermarket giants Tesco and Sainsburys will kick off the retail sectors festive trading updates this week amid concerns of a tough Christmas for the big four grocery chains.
Industry survey figures last month suggested discounters would emerge as the clear winners over the period after revealing that half of households shopped at Aldi or Lidl over the three months to December 8 to save money.
Kantar Worldpanel revealed that Aldi boasted a record four per cent share of the market since growing