date:Dec 27, 2013
While a lot of the attention in the juice category has gone to the High Pressure Processing crowd, a couple of intriguing companies have popped up recently and their progress in 2014 might be a strong indicator of mid-tier category innovation.
From Southern California, Juiceology is two years into a marketing push that saw a cattle family from Brazil try its hand at a branded product in the U.S. Founded by Brazilian national Felipe Davila, the products include flash-pasteurized, aseptically-fil