date:Dec 24, 2013
Song said American quick-service restaurants' successful expansion in China reflects their strong brand name appeal, solid financial resources, and experience in developing new international markets.
Moreover, they have helped change and shape how younger generations in China eat, drink and live in modern day China, said Song, adding such expansion will continue as consumer spending continues to rise and as the taste profile of the Chinese population continues to evolve.
The past year may no