Report outlines 'huge potential' for health products in China
date:Dec 23, 2013
phenomenon prevalent in younger adults; according to the association, 79.4% of Chinese consumers who say they are on a diet are younger than 29 years old.

Thicket of regulations

The good news about size of the potential market going forward is tempered by several factors. One is that the Chinese gifting custom greatly limits shelf space, according to US-CHPA head Jeff Crowther. Many products, including dietary supplements, are packaged in large, ornate boxes that make them a showier gift fo
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