date:Dec 20, 2013
opportunity for us to leverage scale to make the iconic brands of Hershey and SGM even more powerful. Additionally, SGMs focus on protein-based products and snacking is on-trend with Hersheys consumer-centric marketplace insights.
Zhao Qisan, founder, chairman and general manager of Shanghai Golden Monkey, said, In less than 25 years, SGM products have become national, well-known, trusted brands in China. Hershey and SGM have similar cultures and strategies related to brand building and sellin