Evaluating New Coke — or the New Coke Alignment With Bottlers
date:Dec 18, 2013
Depending on whom you ask, Cokes updated structure could signify a wall or a minor opposite (lets call it a low, easily-hoppable fence).

Industry veterans have expressed a wide range of opinions following the decision by The Coca-Cola, Co., Inc. to split its North American operations into two units. However, despite the range, one sentiment prevails with many: the shift could present a new set of challenges for Coke and its partners.

A long-term beverage adviser, who has followed Coke for many
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07/17 22:09