Whole Foods finds success in smaller cities
date:Dec 18, 2013
ed pork, some investors scoffed. Its traditional grocery store competitors snickered at the strategy. And even those on Wall Street enamoured with the chains success expressed doubts that its forays inland into smaller, less urban markets would succeed.

Like most grocery chains, Whole Foods does not release sales data on individual stores. But two years after disclosing its plans, it turns out that more shoppers do want, say, soda pop with no artificial colouring and flavouring and speciality m
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