date:Dec 10, 2013
s Old El Paso and Kelloggs Special K as examples.
One of our major competitors has 96 percent of their range that is own-brand, he said. If you don't look carefully, you'd think it came from suppliers' brands.
Coles managing director Ian McLeod and Wesfarmers chief executive Richard Goyder have voiced similar concerns.
Metcash has said its reluctant to sign the voluntary code because it was not involved in the negotiation process and as a wholesaler, the code is irrelevant to its business mod