date:Nov 26, 2013
Smith Milton was briefed to bring a festive look to the packaging, while keeping the original colour palette for the background of the packs for recognition.
The packs have been designed to give the appearance of a present waiting to be unwrapped, featuring iconic festive images such as Christmas trees, stockings, holly and snowflakes and finished off with ribbons, bows and gift tags with the brand sign off: From our family to yours. The Christmas-themed wax paper also has the benefit for cons