date:Nov 26, 2013
Creative design agency 'Buddy' has created the new packaging for Tesco Tortillas and Dips range.
In a statement, the Australian design team explained that they were briefed to create a range with a less mainstream feel and a more natural, adult personality.
The concept was inspired by hand-painted graphics and sign writing found on rustic broken-rendered walls in Mexico, using bright colours to reflect the flavour variants.
With the re-design Tesco have launched a premium range of Mexican fla