Waste reduction and consumer trust trends for global food and beverage in 2014
date:Nov 19, 2013
y foods that are clearly traceable.

3. Simpler pleasures

Consumers are reassessing their needs and going back to basics by finding more pleasure in simpler food, according to Innova Market Insights.

There has been a shift towards home cooking, with food bringing family and friends together. Where consumers shop has also been affected, with the so-called hourglass model, still in effect. This relates to growth on the budget and premium sides, but the centre ground being squeezed. Value packagi
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