Paul Bassett seeks to become leader in Korean premium coffee market
date:Nov 19, 2013
ssett visits Korea several times a year to oversee the systems.

This is why we have the training facility offsite and an in-depth training manual. Our training is all about giving people the theoretical know-how and combining that with the technical execution, Bassett said.

We aim to achieve a combined united front so that consumers can go to all of our stores and have the same experience.

Taking coffee a step further

As a professional barista, Bassetts aim is to explore the sensory possibi
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