Spartan Stores signs analytical partnership with Aimia
date:Nov 15, 2013
d make better business decisions by building customer loyalty.

Spartan Stores Center Store Merchandising's vice president Larry Pierce said, Aimia has a first-rate track record in data analytics and has transformed businesses across the globe with their approach to consumer insight and targeted communications. We're truly excited about working with them to develop improved data capabilities and to help us better understand how our customers think.
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