date:Nov 13, 2013
Smurfit Kappa delivers brand owners a new level of flexibility in packaging yet to grace the worlds supermarket aisles.
Its latest innovation in digital on-demand printing enables marketers to react quickly to market trends with fully-customised shelf ready packaging to reflect the latest offers, promotions and fast-reaction marketing campaigns, more usually seen in other forms of advertising.
The online digital printer that Smurfit Kappa developed with its partner Limitronic, means topical ca