date:Oct 31, 2013
Lidl UK is to debut its first ever nationwide TV advert in Englandon October 31with a festive campaign for its premium range Deluxe.
It comes as somewhat of a surprise for many, given the German discounters low-key advertising strategy to date. However, they have previously run TV ads in Northern Ireland, Scotland and the Republic of Ireland.
A ten second sneak peak of the video can be watched here.
The advert will feature across a range of terrestrial and digital channels from ITV to Sky fe