U.S. Potato Board Partners with Hungry Girl
date:Oct 30, 2013
To convey potatoes' nutritional power and counter the misperception that they are the enemy for those who want to lose or maintain weight, the U.S. Potato Board (USPB) is teaming with its most visible partner ever: Lisa Lillien, better known as Hungry Girl. This year, we're going into head-on battle with the myth that potatoes are fattening, says Meredith Myers, PR manager for USPB, the potato industry's marketing and research organization.



As food and beverage brands are well aware, Lillien
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