date:Oct 18, 2013
occasions, by looking at various demand spaces, and looking to see what consumers consume for each of those demand spaces. So we look at macro snacks as our feeding ground, salty snacks as just a sub-segment of that, and as long as theres a lot of space with all macro snacks, and we have a very strong distribution and great innovation capabilities, we feel good about the fact that we can grow up to some of those occasions, and thats the growth story of Frito-Lay.
Operating profit at Frito-Lay