McDonald’s enters Indian coffee market, launches McCafe brand
date:Oct 12, 2013
500ft2 McCafes, with the existing McDonald's outlets to undergo renovation to facilitate the new format within its premises, reports The Hindu Business Line.

Commenting on the expansion, Hardcastle Restaurants vice-chairman and CEO Amit Jatia said that McCafes serve as a beverage destination and apart from coffee there would be added beverages like juices and ice teas.

It is a tough environment to operate in but the QSR segment is growing between 10 and 12 per cent and within it there is phen
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