date:Oct 11, 2013
with organic version.
On-trend healthy ingredients in new products are expected to draw consumers who might not otherwise use store-bought baby food. Kale, quinoa and Greek yogurt are popping up in pouch products, such as the Mighty 4 line that debuted in July from Plum Organics, which the Campbell Soup Co. acquired in June.
Plum Organics gives us a growth platform in the premium organic segment of the $2 billion U.S. baby food category, a segment that grew at an average annual rate of 43% fr