date:Sep 24, 2013
Sdpack has designed a new form of natural-look, 'wood'-style packaging for German meat specialist Houdek.
The packaging has been designed to resemble the typical wooden board used for light meals in Bavaria, while a large transparent section gives consumers a clear view of the meatloaf product - as Sdpack notes, 'Consumers like to see what they are buying', and particularly so with meat.
'The company logo is now discreetly embossed on the film and gives additional credence to the premium aspir