Supermarket price wars reach Spain
date:Sep 22, 2013
r Caprabo basket price-checked with that at Mercadona, they must have signed up to the Caprabo loyalty programme, which it relaunched last year to win over Spanish shoppers no doubt looking for value in one of Europe's most under-pressure economies.

Caprabo's owner Eroski has also seen its financials under pressure. In the year to 31 January, Eroski saw its annual losses grow and its sales slide.

Spain's grocery market is one of the most competitive in Europe and Caprabo is seeking to carve ou
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