date:Jun 29, 2012
llowing a dual tracker strategy can be very high with excellent profit margins.
However, for it to work food firmswill generallyhave to make sure both businesses are kept as separate entities. They need to be economically viable on their own merits,he said.
Why is separation so important?
The supply of brands versus private label products is based oncompletely different business models,Rabobank outlined.
Selling brands is about product offering, image, differentiation and market share, it sa