2013 OTA industry survey, organic produce continues to lead
date:Sep 05, 2013
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In the produce category, fresh fruit and vegetable sales continues to lead the way by a huge margin over canned and frozen products. Fresh produce sales in 2012 represented 90.8 percent of total organic produce sales, with frozen organic produce at four percent, canned at 3.45 percent and dried beans, fruits and vegetables at 2 percent.

The survey also indicated that private label and contract manufacturing continue to be important segments of the organic business. While the private
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