date:Sep 04, 2013
General Mills, Inc. has partnered with Dallas-based 7-Eleven, Inc. to offer Pillsbury cinnamon rolls, the convenience store chains first warm bakery offering and the first Pillsbury branded fresh-bakery item with a convenience retailer.
The cinnamon rolls will be available with hot foods as well as in the fresh bakery case at participating stores for a suggested retail price of $1.69 per individual roll.
Partnering with 7-Eleven gives General Mills an opportunity to bring the fresh-baked goodn