date:Jun 28, 2012
Attributing the results to the restructuring of its bakery operations, Jonathan Warburton, chairman and chief executive, said they weresatisfactory in a challenging environment.
Warburton added:Over the past 12 months we have further cemented our position as not only Britains favourite baker, but as the largest British grocery brand in the UK.
Increasingly competitive landscape
By focusing on meeting consumer needs and providing the best quality products and services we have been able to ma