date:Sep 02, 2013
ity of consumers dont know what the MSC and ASC logos even stand for.
Martin Jaffa makes the same point in a recent edition of his reLAKSation newsletter.
If purchasers of this product are actually bothered, which we doubt, the presence of either or both of these logos is largely irrelevant. The only choice for consumers to make is whether they want to eat pangasius and shrimp noodle red curry or not.
Its success or failure in the market place will not depend on the presence of these confusin