Woolworths reveals Australia’s evolving tastebuds
date:Aug 28, 2013
alian heritage, less likely to identify with religion, more likely to be highly educated and more likely to have both partners working. Todays family might be a single, a couple or have adult kids living at home well into in their twenties and still relying on mum and dad for support. These changes are reflected in their shopping trolleys.

Woolworths Trolley Trends key findings:

The big weekly shop is dead:
On average, Australians spend just 34% of their weekly food budget on their primary sho
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