date:Jun 28, 2012
The trial is a joint venture between Parker Ranch and Honolulu-based Ulupono Initiative, a business and social investment firm that focuses on renewable energy, waste reduction and locally-grown food that was co-founded by eBay founder Pierre Omidyar.
The trials will include 200 head of cattle on a test area of 300 acres. Testing will begin in September and run through May 2013. Parker Ranch estimates the beef program could reach 2,500 to 4,000 head per year, if the trials are successful.
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