date:Aug 27, 2013
will increase its conversion of beer and cider drinkers.
Releasing a premium, high ABV Canadian Club RTD and expanding on the proven success of Summer Crisp is a logical and aggressive move for Canadian Club, especially leading into the key summer trading period this year, said Tiffany Madsen, Brand Manager, Canadian Club.
Weve made no secret were here to take on premium beer and recent sales data has given us a fearsome reputation in the process, Ms Masden said. Both Canadian Club Premium RT